There is no one-size-fits-all answer to this question. It depends on the specific needs and budget of your business, as well as the expertise and reputation of the implementation consultant or company. A smaller company may be a good choice if they have experience and expertise in implementing CRMs for businesses of your size and industry, and if they are able to provide a high level of personalized service and attention. On the other hand, a larger company may be a better fit if they have more resources and a wider range of expertise and experience, and if they have a proven track record of successful CRM implementations. It is important to thoroughly research and compare different implementation consultants or companies to find the best fit for your business.
Advantages of choosing a certified consultant
Choosing a second-tier certified implementation consultant instead of a bigger company has several advantages, including:
Cost
Second-tier consultants often have lower rates than bigger companies, making them a more cost-effective option for smaller businesses with limited budgets.
Flexibility
Second-tier consultants can often offer more personalized and flexible service, as they have fewer clients and can focus more attention on each individual project.
Experience
Just because a consultant works for a smaller company doesn’t mean they lack experience or expertise. In fact, many second-tier consultants have extensive experience working with a variety of clients and industries, and may have specialized knowledge in a particular area.
Access
Working with a second-tier consultant can provide direct access to the consultant who is actually doing the work, rather than going through layers of bureaucracy at a larger company.
Agility
Second-tier consultants are often able to adapt to changing project requirements more quickly than larger companies, as they have more control over their own resources and operations.
Overall, choosing a second-tier certified implementation consultant can be a great option for businesses looking for personalized service, cost savings, and specialized expertise.
How to achieve a faster ROI when implementing a CRM
To achieve a faster ROI when implementing a CRM with the help of a certified consultant, it is important to:
- Set clear goals and objectives for the CRM implementation.
- Choose a consultant with experience and expertise in your industry and with the CRM software you have selected.
- Ensure that the consultant understands your business processes and requirements, and that they can help you customize the CRM to fit your specific needs.
- Work closely with the consultant throughout the implementation process to ensure that everything is on track and that any issues are addressed quickly.
- Train your employees on how to use the CRM effectively to maximize its benefits.
- Continuously monitor and analyze the performance of your CRM to identify areas for improvement and adjust your strategy accordingly.
By following these steps and working with a certified consultant, you can streamline the implementation process and start seeing a return on your investment in a shorter amount of time.
